Graduate Hotels: Generation G Stays Here
Whether you’re a grandfather revisiting your alma mater or teenager on the cusp of your college years, a Graduate Hotel is the best way to envelope yourself in school spirit. When Known became Graduate Hotels’ agency, we knew we needed to start by engaging to a broad range of traveler personas. We began with “Generation G Stays Here,” a multichannel campaign featuring multigenerational stories. Just like the hotels themselves, the campaign's style and charm, warmth and nostalgia welcomes you to a place where you can’t stay forever, but a feeling that never leaves you.