Media Opportunity Analysis: Unlock Your Highest ROI

Unlock higher ROI from your media spend with our MEDIA OPPORTUNITY ANALYSIS.

Almost every marketer is facing pressure to increase their efficiency and achieve aggressive goals with shrinking budgets — despite growing complexity in attribution, data, privacy, media fragmentation, and more. If you need to increase your media ROI, we can help!

Media Opportunity Analysis is a scientific analysis of your paid media investments conducted by Known, Ad Age’s 2025, 2024, and 2023 Data & Insights Agency of the Year. Our team of PhD data scientists and media strategists use Skeptic™, our award-winning tech platform, to rapidly diagnose your media spend and recommend changes you and your agency can make now to drive higher performance and efficiency.

A MOA is comprehensive, covering the full funnel across all channels.

Budget
Channel Allocation
Reach & Frequency
Targeting
Mesurement
CPM & Bidding
Creative
Testing/Optimizing
People & Process
Attribution
Tactics & Settings
Marketing Tech

“Known is Saving Clients Millions In Misplaced Ad Spend”ADWEEK

Ask us to learn more. Email us at MOA@known.is to schedule an overview.

Recent MOA’s have unlocked significant opportunities and efficiencies for clients.

$60M In Ad Spending Savings
In Ad Spending Savings
$50M In Net New Revenue
In Net New Revenue
$35M In Ad Spending Savings
In Ad Spending Savings
31% Improvement in CAC
Improvement in CAC
$70M In NetNew Revenue
In NetNew Revenue
50% Improvement in CAC
Improvement in CAC
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Example insights and opportunities

we recently uncovered at specific clients

<strong>Every minute matters</strong>-<br />Maybe millions - Data Visualization
<strong>SHIFT THE CURVE;</strong><br />GO BEYOND MMM - Data Visualization
<strong>Re-balancing</strong><br />brand and performance - Data Visualization
<strong>The right model can</strong><br />undercover more - Data Visualization

LEARN MORE

Email us at MOA@known.is to schedule an overview.

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